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Pizza for breakfast. The CBS ‘The Early Show’ reviews our new pizza.

Check out the CBS video

The team over at ‘The Early Show’ on CBS did a report on our new pizza this morning, and then gave it a try themselves. Check out the clip on the CBS site.

Comments

  1. Keith | on December 21, 2009

    The new pizza rocks!

    • lonney | on January 9, 2010

      sorry domino,OH NO YOU DIDNT.stopped in and picked up one last night,last one i”ll ever buy.the part i liked best about the comercial was the butter garlic around the crust,nope didnt get that either.well thats ok ,neighbors st.bernard will be happy tomorrow. screwed again.

      • Cheryl | on April 4, 2010

        I agree with you. I’m usually a Papa John’s customer and I tried the “New Dominos Pizza” for curiosity and it was more of the same. Eating this pizza reminded me why I stop eating Dominos. Burn, dry, cold, and uneatable. We ordered a medium pizza (for two adults) and more than half was left. Dominos IS NO COMPETITION FOR PAPA JOHN’S. START ALL OVER AGAIN. THIS NEW PIZZA IS MORE OF THE SAME REASONS WHY I STOP ORDERING DOMINOS.

    • Dustin | on January 9, 2010

      The pizza was ok but for a company trying to upgrade their image you would think they would get the order right and tryn to not burn the pizzas

    • pat | on January 9, 2010

      You couldn’t pay me to eat anymore of Dominos pizza. The crust STILL was like eating cardboard. I’ll stick to Reddi’s and Antonio’s

      • mary | on January 21, 2010

        Are you from the Cleveland area?? There is a Reddi’s by were I grow up in Brook Park and an Antonio’s not to far way.

    • Shindig | on January 11, 2010

      Dear Dominos:

      Your pizzas about 25 years ago was excellent. At the time, everyone I knew could not order – or eat – enough. There was a shift in the way you made the pizza which resulted in a marked decrease in flavor, quality, and, of course, your share of the pizza market. Instead of trying to reinvent your pizza, why not simply make the same pizzas you did 25 years ago? Surely, there must be someone other than me who recalls just how good those pizzas used to be.

      I did try the new pizza. Only a slight improvement to me. If you really want to gain market share and customers, bring back the old recipe, ingredients, and quality.

      Sincerely,
      A Former Dominos Fanatic

      • mary | on January 15, 2010

        We had a Domino Large delivered~sauce was like pure tomatoe paste,hardly any toppings,very lil cheese-cost $22.50,as a big disappointment!! Never again!,loved the crust but over-all,NOT a GOOD THING!!

    • Dick | on January 14, 2010

      My first job was at Domminos thanks for my then new FIAT, FYI: the comercial looks like the KKK try putting some color in the next add, 86 the current one ASAP. We live in the U.S.A. if the pillbilly is washing dishes w/ 2 teeth then have him smile big. If a CEO is half black then have him wave, put a rainbow on the gay guy! The first thing I though of was Jim Crow when I saw the current comercial. P.S. the new pizza is gr8 thanks for the upgrade well needed. Glad that you are concerned about your image. “Would you like some ice cold coke’s with that?”

    • seeya | on January 17, 2010

      The new oil-soaked crust leaves my fingers coated in oil. I was a regular Domino’s customer for eight years because I liked the taste and texture of the crust. Now it feels soggy, it tastes like grease, and I have to wash my hands after eating it. Goodbye Dominos. I’ve switched to Blackjack.

    • brad byers | on January 17, 2010

      Excellent ad campaign facing the criticism head on. Oh, and a better pizza!
      Thanks Dominos.

    • TexasTechGATE TEAM LEACH | on January 17, 2010

      New Pizza is not that great. I wish they would have done a taste test with the public and not their own STAFF. People will get along just TO GET ALONG. Sorry, you lost my business… bring old flavor back!

    • Marilyn Brown | on January 31, 2010

      On Jan.30th I ordered a legend’s pizza, it was doughy, I took it back, they gave me another one
      that was burnt ,all they gave me was a coupon that I could choose a side order with my next
      order. They should have gave my money back plus dfferent pizza that was actually edible. I
      won’t be coming back to do business with Dominoes again if this is how they treat their
      customers.

    • oz smith | on May 18, 2010

      YOU MUST LIKE OTHER PEOPLES SNOT

    • oz smith | on May 18, 2010

      SNOT……..IT WHATS FOR DINNER

    • Jimmy | on May 26, 2010

      Dominos has gone done hill. Their pizza was bad enough without the spit, boogers, earwax and God knows what else that the loser employees add post baking. I could deal with the grease but the bodily fluids are a real buzz kill for me. Isolated incident my arse.

    • Joy | on June 27, 2010

      I just had the new Dominos and I recommend it over Pizza Hut anyday.

  2. JimO | on December 21, 2009

    Just had the “New” pizza yesterday. Wow!! Is it ever good!! I never did like the crust and always threw it away. Now I eat the crust first!! The rest is also changed and is very good!! Domino’s is Number One!!!!

  3. Nick Wright | on December 21, 2009

    It’s better than it was before. I love the new sauce.

  4. asianpizzalover | on December 21, 2009

    I moved away from Domino’s in years past– it just wasn’t that good.. Cheap? Yes, Quick? Always. But good? Usually I’d call it “filling” at best.. But, I had their new pizza last night and I was honestly surprised.. It not just one thing that changed, but all of the changes together make it really good.. The cheese seems more like real melted mozzarella should be and the crust now has a very distinctive flavor- not just a baked floor for the sauce and toppings to sit on..
    If they can keep their price point in check and maintain the delivery promise– I think they have a winner here!

    • James | on January 18, 2011

      Agreed; Dominos was always “for the desperate” and for those who didn’t want to spend on pricier options. Having been desperate the other day, and completely unaware of the recipe changes, I found the new Dominos pizzas fantastic. I have yet to try other than the thin-crust, but I expect those to be improvements as well.

      I guess for all future deliveries, I’ll be ordering Dominos!

  5. Andrew Center | on December 22, 2009

    As a Domino’s employee for 3 and 1/2 years I must say the recipie needed changed, but i don’t think the change was drastic enough, Also focus on Getting more deliverys/tips it’s been terrible lately.

    • John | on January 8, 2010

      The crust was good but overall I did not see any improvement. The sauce tasted like pizza quick and while not spicy it gave everyone a burny feeling in their stomack which caused much belching. I will not be going back unless for cheesy bread.

      • Chris | on January 11, 2010

        I am with you John, I eat pizza about 5 nights out of the week and have leftovers for breakfast and lunch. I used to have Domino’s delivered at least two times a week…I tried the new recipe and couldn’t even finish two pieces. As a frequent sufferer of heartburn (with a LOVE of pizza) the garlic in this new recipe is TOO much for me. I treat my heartburn so I can continue to eat what satifies me, but it’s no longer Domino’s :-(

  6. Graham | on December 22, 2009

    Love it!

  7. | on December 22, 2009

    The new pizza tastes great!

  8. Devin | on December 22, 2009

    Hmm, this sounds delicious.

  9. | on December 23, 2009

    I must admit that I hate the crust too. More than being cardboard-ish, in India, the pizzas have a lot of dry dough sticking around the crust, and trust me, that surely sucks big time. I wudn’t say I am a big fan of Pizza hut either, since their crust if extremely oily. My favs are Pizzeria and Papa John’s.

    However, more than the ‘revamped pizza’, I felt compelled to comment because I wanted to applaud the marketing folks out there who came up with this amazing idea of Pizza Turn around. yes, I am an online media strategist myself. And probably that’s why the marketing attempt caught my attention. But seriously, Kudos!

  10. D. Reed | on December 23, 2009

    Sorry to say we did no enjoy the new pizza, we eaten Domino’s for 35 years and this was the first time we threw pizza away. The crust was the problem, it was like eating garlic bread with pizza sauce. We enjoyed the cheese and the sauce, not the crust too much garlic taste

    • Domino’s Pizza | on January 11, 2010

      If you prefer your crust plain,you can call the store and ask for your pizza without the garlic crust.

  11. K. | on December 23, 2009

    I wonder if the bread bowls used in the pasta bread bowls were the inspiration for this new crust, because from the photos that’s what it looks like.

    When I tried a pasta bowl a few months ago it smelled and tasted so good I had to wonder was this from the same company responsible for the tasteless pizza crust. Can’t wait to try this.

  12. Sam | on December 23, 2009

    I’m not a fan. It tastes like the garlic breadsticks with sauce on it. It’s too salty. Why did you have to change a good thing? And who did you listen to? you didn’t talk to your customers, you listened to a retarded focus group. Can you please at least make the old crust an option? Otherwise I will not order your pizza again… :(

    • Domino’s Pizza | on January 11, 2010

      Sam, if the garlic crust isn’t your thing, you can call the store and ask for your pizza without the garlic crust.

  13. Joe M. | on December 23, 2009

    I watched the news this week and saw something about a change in your pizza. It was good news to me, I left eating your pizza years ago but I’ll tell you I was a BIG fan in the 80’s growing up with you guys and gal’s, I had many a Domino’s pizza. I know you have listened to a zillion complaints about the same thing about the crust so I will save you the words.
    I just watched the video about the change and it gave me a warm fuzzy knowing there is a company that is willing to listen to the customer. I promise to ASAP try your new pizza and thank you for being a company we can all be proud of (I hope) I also promise to let you know what I thought about my new meal. Thank you, all of you for the hard work, time and dedication.
    Your renewed friend, Joe…

  14. Bob L. | on December 23, 2009

    I ordered a Pizza last night after not having some in a while and noticed something was different from the very first bite I had not known then that the recipe had changed. I had tried a new flavor this time around so I couldn’t tell if it was just the specialty pizza or not. Just earlier today I learned that the recipe has changed so I ordered my usual as a real test. I was pleasantly surprised. This Pizza is an order of magnitude better than it has been these past years. Kudos, Dominos!

  15. dissapointed steve | on December 24, 2009

    I did not know the pizza had changed until i recieved it and tasted it what a BAD CHANGE unless you like VERY STRONG GARLIC AND SALT taste I want my old pizza back please…..

  16. dont change! bob | on December 24, 2009

    the box was soaked with garlic and butter, .strong taste of garlic, back to the papa!!

    • Domino’s Pizza | on January 11, 2010

      Our new butter, garlic crust might not be for everyone, but if you still want a hint of flavor, ask for the store to go easy on the crust seasoning.

  17. Kevin | on December 24, 2009

    this pizza is not nearly as good as the old pizza. sweet and very salty. I won’t get dominos again until they change back to the old recipe. after 50 years of success and you change the recipe? seems dumb. Coke tried it and we know how that worked.

  18. Michelle | on December 24, 2009

    I love this new pizza!!

  19. Garrett | on December 24, 2009

    Your new recipe is terrible. you made me not want to order ever again. there was absolutely nothing good about it. i ate one slice and i couldn’t stand the grease and garlic. i dont think you can call it dominos any more. Dominos is i mean was the best munchie food you could get. but you ruined it. i am completely unsatisfied with this change. CHANGE IS NEVER GOOD! go back to your old recipe. I used to order dominos on a regular basis but now i think i will switch to your competitors, Like pizza hut for example, their pizza is madd good. learn a lesson from them, THEY DONT CHANGE THEIR RECIPES. AND THEY ARE STILL VERY SUCCESSFUL. i could talk for days on how unsuccessful your change is but that is just a waste of my time. Go back to your old recipe, why did the old one even need to be changed?

  20. Jeff (Hawaii) | on December 24, 2009

    Just tried the new pizza and both my brother and me thought it was way better than the old. I didn’t like the old pizza at all and would only order pasta bowls or the sandwiches from Dominoes. I’ll now be ordering pizza from Dominoes again.

  21. lol | on December 25, 2009

    love the new pizza! especially the crust – i used to not like the crust but the new recipe rocks! keep up the good work dominos!

  22. Theresa | on December 27, 2009

    After seeing the new commercial this morning, we decided to try Dominoes again. We’d pretty much crossed them off our pizza list. WE WERE blown away! It is outstanding, restaurant quality pizza now. The sauce is zesty. The crust has it’s own blend of spices. Dominoes has gone from not even being a consideration to our #1 choice for pizza. You deserve a pat on the back. Your chefs did a fantastic job, but I think it is amazing that your executive staff wanted to get get the feedback in order to change. That in itself is amazing.

  23. tom saul | on December 27, 2009

    I am alergic to garlic and had your pizza for the first time last week.. it burnt my mouth and throat, needless to say that will be the last time I order dominoes pizza.. YOU BLEW IT with the new crust…

    • mike | on January 10, 2010

      You are and IDIOT! You must not be able to smell or know how to watch the videos. It shows garlic there and it also has an unmistakable smell. I seriously doubt you are allergic to garlic, due to the fact that if you had a food allergy that you know to call the places first and make sure that your order doesn’t come in contact with any surfaces that you food allergen has been on. Stop your lying bs and trying to get attention!

  24. geiva | on December 27, 2009

    went to pizza hut. the new pizza’s junk

  25. napoleon | on December 28, 2009

    the butter on the crust is not real pizza crust why not give the people a choice of crust garlic everyone cannot eat it or just donot like think about it

    • Domino’s Pizza | on January 11, 2010

      The choice is yours, if the garlic crust isn’t for you, you can call your store and ask for your pizza without the garlic crust.

      • Chris | on January 11, 2010

        Actually, we ordered for delivery and asked for no garlic on the crust. Because we are frequent customers, the manager said she would “make a note of it” but couldn’t “guarantee” that the preparer would leave it off because garlic on the crust is the “new recipe”…

  26. George R. | on December 28, 2009

    You can’t please all of the people all of the time, and some people any of the time. I live in Bronx, home of some of the best pizza in the world You can’t walk five blocks without encountering pizza shop. They have it down. Sure there are differences between them, but that’s what establishes the loyalty of your clientele. Like most people, I like variety, but when I find something I like, I declare my search over and I stick with it. The old pizza was nasty by NY standards, but I am willing to give you another go. Garlic is fine, oregano, basil, anyting is good. Except salt. Salt should not be the predominant taste. I should be able to taste the garlic, but not be bitten by it, the oregano too, but never the salt. I’ll be stopping in soon and see if you pass my test. I’ll let you know.

  27. david | on December 28, 2009

    A 30 year old company has to re-discover what a pizza is??? This is unbelievable. I guess GM now has to rediscover what a car is. Im sure the new pizza is as terrible as the old pizza. If Dominos wants to learn what a pizza is, go to brooklyn and buy a slice of pizza from any independent italian pizzeria. Thats what a pizza is supposed to taste like. Or drive over to Papa Johns who has the closest tasting processed pizza to a brooklyn pizzeria.

  28. m | on December 28, 2009

    Honestly I haven’t had dominos pizza in a long time the crust actually used to give nus all some bathroom issues…. But I’m ordering now and giving it another go! So I’ll let you guys know what I think…

  29. Pete | on December 28, 2009

    Good job Domino’s–Had the new pizza 2 days ago–very noticeable difference!! Any business that is putting out an improved product (given the current business climate) should be applauded>

  30. bryant | on December 28, 2009

    not sure if there is a standard procedure set for cooking times, but last night i tried the “newpizza” and was sadly disappointed in the toppings.. the pizza seemed to be overcooked and the toppings were dry and almost crusty. the jalapenos were charred so the corners were almost black.. apart from the overcooking, the flavor was actually quite outstanding.. i LOVE the new seasoning on the crust, and the cheese has a richer, more buttery flavor.. top notch apart from cook time

  31. Karen | on December 28, 2009

    Give customers the choice of the old crust, or the new crust. That may be the way to get more customers. Local pizzerias in this area do that and get the most business they can handle! I will try the new crust this week!

    • Domino’s Pizza | on January 11, 2010

      The choice is yours, if the buttery garlic crust isn’t your thing, you can call the store and ask for you pizza without the garlic crust.

      • Tammy | on January 17, 2010

        How about the sauce?? I’m sure that there is no option to get that the ‘old way’. It is far too spicy…. While some adults may like spicy sauce, a lot DO NOT. Most importantly, the sauce was too spicy for my small children. You will be losing a lot of ‘family pizza night’ business!

  32. JazzMan | on December 28, 2009

    Cleanliness–it’s next to godliness when it comes to Pizza!!!

    Good luck on your new recipe, but first a bit of advice that I hope will trickle down from Domino’s Headquarters to its local franchises. Separate the pizza makers from the order/money handlers! There should be strict policy about handwashing and pizza making or handling!

    Nothing is worse than watching somone with ‘floured hands’ taking your money or credit card–it just makes you want to puke, thinking that this person will be making pizza on the next turn!!

    Papa John’s is terrible about this, but I’ve also seen it at Domino’s too.

    Cleanliness would go a long way to improve the taste of ANY pizza.

    I’m sure others will agree with me.

  33. Jean | on December 28, 2009

    So when are you opening a store in Tonopah AZ with delivery??? You will have the market cornered!!!! It will include the Palo Verde Nuclear Power plants thousands of employees!

  34. marisela | on December 28, 2009

    heyyyyyy is the new pizza goood? uuuuuuuuuu people better stop hating on dominos u haters

  35. marisela | on December 28, 2009

    dominossss is the best !!!!!!!!!!!cheap fast anddddddd its soooo asomely good

  36. marisela | on December 28, 2009

    m jnm

  37. marisela | on December 28, 2009

    lol my hand slipped

  38. jack crow | on December 28, 2009

    Guaranteed this is the same hype we used to get when I worked at Domino’s back in the ’80’s…The only difference was back then, they actually used fresh dough and good ingredients that made a GREAT pizza. Somewhere between the 1980’s and now Domino’s went to cheaper ingredients, that god-awful cornmeal they roll the dough in and plastic cheese. Bring back the non-frozen dough, proof it like the good old days and use flour instead of that goofy corn-mean and your back in business. Its not necessary for this advertising campaign to pretend your reinventing everything while your just sprinkling some herbs on a butter crust…People want good New York style tasting pizza, not that small dough stretched into a large salty imitation Brooklyn thing you have. You can do it, fresh dough…the CRUST IS WHAT MAKES THE PIZZA GUYS! Avoid the Noid. I bet this doesnt get published either.

  39. kerumbo | on December 28, 2009

    Tastes NASTY — bad enough on the tongue, but the garlicky aftertaste is especially vile. I used to love Dominos, now I hate the junk.

  40. Tara | on December 28, 2009

    what’s up with all the extra garlic/italian seasoning? full blooded italian here and i love garlic but I’ve tried it twice now from two different locations… I thought it was a mistake at first when I saw the rep literally DUMP a bottle of what appeared to be (or at least smelled like due to the overpowering powdered garlic smell) garlic/italian seasoning powder. Lighten up on that! Seriously, it’s disgusting. If I wanted to spice it up I’d do it on my own. At least give me the choice to season to taste. A little seasoning for a little flavor? Great. Fine. It works. Pouring it on as I watch in horror while my pizza gets ruined and I imagine all those who will be running from my “fire” breath after eating one of these slices? Not so much.

    • Domino’s Pizza | on January 11, 2010

      Our new buttery, garlic crust might not be for everyone, but if you still want a hint of flavor, ask the store to go easy on the crust seasoning.

  41. james b. | on December 28, 2009

    i recently tried this new pizza and i must say i was EXTREMELY SURPRISED!! i heard they had changed it, but i was not expecting anything like that. i will never order pizza hut again. i cant stop eating this new pizza. always eat the crust first now

  42. Tara | on December 28, 2009

    I love the new crust! For a single mom of two teenage boys it’s a quick cheap meal. Good Job Domino’s!

  43. Rich | on December 28, 2009

    Papa Johns will rule until Papa Johns cuts back on the fresh ingredients and trys to stretch the product out to make a killer profit on every pizza so the executives back at corporate headquarters can walk away with millions of dollars for yachts and private planes and giant estates!

  44. Larry | on December 28, 2009

    Your marketing department is genius! Taking a negative about a product or service, acknowledging that, and flipping that negative upside down. Most companies would be afraid to try that. The possibility of acknowledging a flaw does leave you vulnerable, however I think it also opens up in people a personal realization that no one is flawless. I’m not a big pizza fan but I may just try your pizza again simply because this is the type of marketing I wish every company had.

  45. marcus | on December 28, 2009

    Disappointed! Way too much garlic and dough was not very good. Old recipe was better.

  46. ADS | on December 28, 2009

    Love the openness about the new product. I don’t mind a couple hater’s comments here and there; in fact, I expect it and would be suspicious if customer reviews were 100 percent positive. Now to get my hands on a new pizza . . .

  47. Pizzacrazy | on December 28, 2009

    hmmm, real Pizza from Italy has the natural flavor coming through. But, we are in America, I guess Domino’s wants to have their own version. Ordered it tonight after I saw the video, was expecting more but that crust has toooooo much fake butter and garlic. Can we have a choice if we want the new crust bu without the garlic and fake butter? I wish they would run a promotion with pizza they way it is made in italy. Really thin crust, thick edges, and simple risen dough. I also wish they had gone to the best (small ) pizzerias in the country and got some ideas about the crust there.

  48. mmm | on December 28, 2009

    every pizza place does something right — i ordered domino’s yesterday to soothe my hangover…I have to say… me no likey the new crust. i felt like the crust (my FAVE part) had lost the battle with a garlic salt shaker. it was so overpowering, that I stopped eating it. And i have no idea what the new sauce tastes like…all I coudl taste was the garlic salt. I always liked domino’s crust. the hand tossed one is…. spongy and heavy and i wouldn’t order it again. and if that garlic stuff is on ALL the crusts … i might have to pass altogether.
    having said that – i LOVE LOVE LOVE the kickers. keep those bad boys coming! domino’s is the ONLY one who gets that not everyone likes wings. boneless is GOOD!!!

    • Domino’s Pizza | on January 11, 2010

      If the garlic crust isn’t for you that’s not a problem, you can call the store and ask for your pizza to be made without the garlic crust.

  49. Darren | on December 28, 2009

    I wanted to try this “New Pizza”, however the garlic turns me off. I’m from New York and this is actually comical. It’s like reinventing the wheel. I have work tomorrow and don’t want to offend my co-workers with my garlic mouth! Nice marketing job by the way. Admit that your pizza sucked….Then when this “New Pizza” fails what will you do? Go back to the old self admitted crap pizza….Who runs this corporation? Thank God I’m not a stockholder!

  50. Doug | on December 28, 2009

    sorry but its still bad in fact it got worst even tho i lived in brooklyn ny for 33 years was born and raise there the sauce is alllllllllllllllllll wrong just everything is all wrong

  51. LittleCeasar | on December 29, 2009

    Well the person working there gave me a few-hour old pizza and it really was bad, so I can’t say I had a good taste test with the new pizza.

  52. Dave | on December 29, 2009

    This is actually pretty good. My mom is a real skeptic though, She has to taste it.
    IDK if it is a placebo effect or what, but it just topped my pizza list.
    The old pizza was third on my list. Now it’s 1st. Thanks Dominos.

  53. Ryan | on December 29, 2009

    My dad picked up the “new” Dominio’s pizza last night….even though we wanted Papa John’s. (He grew up on Domino’s and I grew up on PJ’s). Well, I really hate to admit it but the new pizza was AWESOME! I told my dad it was just okay….but after eating five slices, I think he knows I really liked it. Way to go Domino’s!!!!

  54. | on December 29, 2009

    Good marketing campaign, well done!

  55. Mandy | on December 29, 2009

    I have liked Dominos in the past, but tried the new pizza yesterday and I won’t be eating there again. Frozen pizza tastes better than this new recipe. The sauce had almost no taste (as well as my toppings) and the crust had SO MUCH garlic it was gross. Papa Johns will have my business from now on.

  56. Lamont | on December 29, 2009

    Thanks Domino’s for making the sauce sweeter and the crust greasier. I’m glad you listened to your customers!

    Can you please deep fry it as well?

  57. Pamela K. | on December 29, 2009

    Used to love Domino’s PIzza and then it turned into something disgusting. We just recently tried it and it is TONS better – love it! Thanks Dominos for waking up and changing!

  58. Anonymous | on December 29, 2009

    DON’T EAT IT THEN- DUH!!!
    Stop beings so picky, obese, and greedy and there wouldn’t be a problem- Hello!!??

  59. Anonymous | on December 29, 2009

    America is so f’n lame and fat- Domino’s keep up the good work. There will ALWAYS be negative feedback from OBESE americans, but at least you faced it and did something about it.
    Good Job!

  60. LLH | on December 29, 2009

    Got one of your new pizzas unaware of a new recipe. It is my last, the garlic was so overpowering that I couldn’t even taste the cheese or sauce. And the grease (butter) dripped off each slice. I will have to drive further to Papa’s for real pizza from now on.

    • Domino’s Pizza | on January 11, 2010

      We realize that the buttery, garlic crust might not be for everyone. You can call the store and ask for your pizza to be made without the garlic crust if you prefer your crust plain.

  61. Andres | on December 29, 2009

    Ordered online two different crusts and received the new crust instead. What gives! Is this the only choice of crust we have now?? Just ate it and to my personal opinion, I prefer the old one. New one has too much garlic and a bit slightly over my limit on red pepper in the sauce. Bad idea.
    Sorry Dominoes……

    • Domino’s Pizza | on January 11, 2010

      Andres, if the garlic crust isn’t your thing, you can call the store and ask for you pizza without the garlic crust. We’d recommend “Hearty Marinara” if the sauce has too much “kick” it is much closer to our previous sauce recipe.

  62. kkkkk | on December 29, 2009

    I HATE the new pizza. The sauce was too spicy for my children to eat and the crust had my entire vehicle stinking. Will NOT be getting Dominos pizza again. GO PIZZA HUT and PAPA JOHNS. HORRIBLE<HORRIBLE<HORRIBLE….I want my money back!!!!!!!!!

  63. Natalia | on December 29, 2009

    The new pizza is terrible! My family made the full switch to dominos last year, and we were terrible dissapointed. The pizza wasn’t cooked all the way thru, the cheese wasn’t melted all the way, the crust is awful, and the sauce is too spicy for me. Sorry dominos, but it’s back to pizza hut!
    And as for a previous comment, I don’t dislike this pizza because I’m OBESE! I’m a 104lb 19 year old!

  64. Mickey | on December 30, 2009

    We tried the pizza last night. For the most part, everyone enjoyed it. I can easily say this is a more substantial product than before. It had a flavor, an identity that Dominos pizza lacked before. I loved the cheese, the sauce was an improvement, and the crust was an upgrade. I will say that I could tell the chefs spent a lot of time refining this product. I think we ended up with a good product, but the danger is that you create a pizza that wants to be all things to everyone. Therefore to some, it may seem like a taste overload. Why baste the crust with garlic? Why not go for a simpler tomato sauce with just a little oregano and basil? Again, I loved the cheese. Definately spot on in that department. Cheese should have a “cheese” flavor to it and it SHOULD have an aroma. I agree with you there… Just some things to think about. But hey, it’s definately an upgrade. I already loved Dominos value and service and now the product is on par with the competitor’s product.

  65. JazzMan | on December 30, 2009

    Tried the new pizza last nite; no taste on the veg toppings, and didn’t notice a real difference between the previous recipe and the new one.

    Seems like a spicier/sweeter version of the old, plus some butter/garlic on the crust. The EDGE of the crust was decent, but the rest of the crust–where cheese and toppings are, is still like soft CARDBOARD that is often too soft and seems undercooked when fresh and hot, but turns to CARDBOARD as the pizza cools. This has always been my problem with Domino’s crust as the pizza cools–the crust loses any taste and palatable texture. It’s also why, when I was regularly eating Domino’s, that I would just order the thin crust and let it go. The regular slice is good early in the game, but loses it’s appeal over a short period of time. Totally “un-reheatable” stuff; I dread thinking of this pizza as a comfort food for leftovers.

    Good try, but I won’t be back unless you really want to hear what I think real pizza should be!

  66. JazzMan | on December 30, 2009

    Another note: The cheese doesn’t ever seem to “stretch” like on the commercials. It’s clumpy and “lifeless”, and still has more texture than taste.

  67. Ellen | on December 30, 2009

    I thought the new pizza was great! The crust was yummy and you can definitely taste the herbs and seasoning. And the pizza sauce was delish too – and I don’t even like pizza sauce. I had the pizza yesterday afternoon and saw the “Pizza Turnaround” commercial after the fact and thought – they sure did make some improvements! Two thumbs up from a pizza snob!

  68. Bekah | on December 30, 2009

    The new pizza is awesome! My 4 yr old liked the old pizza but LOVES this pizza! We do too! I love the flavor of the sauce mixed with the new garlic butter crust. I agree that the “old” pizza the crust had a cardboard chewy type of taste and we preferred frozen pizza. The “new” pizza has a wonderful fresh taste that we love. WAY TO GO DOMINOS!

  69. ozzy | on December 30, 2009

    I love it!!! tastes so much better!! Thank you dominos!!

  70. Kari H | on December 30, 2009

    My husband & I often order Domino’s pizza for a quick, inexpensive dinner. The last time we tried the pizza we noticed something was AMAZINGLY different! My husband never eats the crust and always gives it to me. Not this time! Great job Dominos! It’s nice to see a company listens to their customers!

  71. Pat | on December 30, 2009

    We had the new pizza 4 days ago. No thanks! If I wanted to eat garlic bread that is what I would have bought. Sweet sauce…why? It is a pizza not a dessert. Thanks but no thanks and won’t eat your pizza ever again. Had many of them before you made this dumb change. Tombstone frozen pizza is better! If I can get my money back please let me know how.

  72. Anonymous | on December 30, 2009

    Shut Up!!!

  73. Real Common Sense | on December 30, 2009

    The pizza might be improved, but who is the tard that decided to use the Obama theme as the tagline for the new ads? With that ridiculous anti-business slogan, I will never give this company a single penny o my hard earned money. I will continue to support your competition, as I love pizza and used to eat Domino’s quite often. It is incredible that you wouldalienate over 60
    % of the country just to show your true political bias. Thanks, but I can’t wait for Domino’s to go completely broke, just like the rest of the country under Hussein obama.

  74. Real Common Sense | on December 30, 2009

    Gombos is showing his true liberal bias. The campaign is a farce.

  75. Dusty S | on December 31, 2009

    The pizza was great! I love it and plan to order again!

  76. Mickey | on December 31, 2009

    “Real Common Sense” huh? How about focusing on the PIZZA when discussing PIZZA on a PIZZA chain’s website. Or do you enjoy the political debate taking place on Dominos.com? Are these the most substantive political discussions you participate in? On a pizza website? Open a book my friend and have a slice of pizza while you read it. You’d be surprised what revelations you will enounter….

  77. Carl T | on December 31, 2009

    I ordered 2 med pizzas and expected to get the new style pizza…but they sent it old style with no garlic etc..dry cardboard edges. Called the store manager and he. said he expects to lose his job in 3 months so he does not care much about customers…he is a franchisee and thinks new pizza came too late! This is what is happening to American cars and pizzas…poor quality and failure to foreign companies.
    I guess I cant order pizzas anymore from the local Dominoes anymore.

  78. Justin T | on December 31, 2009

    Glad Dominoes is not pro-Republican, pro Christian right wing anymore. Liberals Rule! The Right wing is dead. Thank God.

  79. Mark J | on December 31, 2009

    Got an ad in the mail today about the new recipe. As someone who generally thinks of Domino’s pizza as “edible, but not good”, I was looking forward to trying it. We ordered it intending to give it a try, but I’m about 90% sure the recipe is unchanged. That, or the new pizza is the same as the old pizza. We pretty much agreed that if we didn’t know they had a new recipe, we wouldn’t have thought anything seemed odd about it. There was no garlic or butter to the crust at all. It was exactly the same as usual. The sauce seemed a little different, but not enough to really know for sure whether it’s different or not. And the cheese didn’t really seem any different than usual, either.

    I figured maybe our place just doesn’t have the new recipe yet, but I don’t understand why we’d be getting something in the mail about it if so. Disappointing. I was really looking forward to trying the new pizza.

  80. K. B. | on December 31, 2009

    What I want to know is why there is such an inconsistancy in chain pizza’s quality and flavor because honestly I don’t see that in any other type of chain food.

    I worked in malls for years, I know fast/quick service food. But in my experience, whether it’s Cinnabon, Burger King, Mrs. Fields, Taco Bell, Chick fil a, Krispy Kreme, or whatever other type of fast food ,I can usually expect a certain taste and get exactly what I expected almost every time. Even in different locations in different states.

    But with the exception of Sbarro, this principle just doesn’t translate with chain pizza. I never know what it’s going to taste like or what I am going to get and I am often disappointed.

    I had one good Brooklyn style pizza from Dominos and when Pizza Hut doesn’t let my pizza dry out it’s the best out of the national chains. Why is that? What about pizza or pizza making makes it not a “good chain food” when I don’t see that problem with chicken or burgers? I’d love to see some other customer opinions.

    • | on February 17, 2010

      Honestly, I think each franchisee does things somewhat “by the book” but no two are the same. Some cook the pizza a bit longer than others, different franchisees may use different types of ovens, or a different amount of each topping, but I agree there is no consistency

  81. Susan | on December 31, 2009

    I do not enjoy pizza unless I make myself. My son brought home a Dominos and I tried it. I thought it was delicious. Will have again and I also am not obese.

  82. Chris | on December 31, 2009

    I didn’t know that Domino’s had changed their pizza. My wife likes Domino’s so I reluctantly ordered, and was really surprised, it was one of the best pizzas I have ever had from Domino’s. I usually ordered when I was in a hurry because delivery is always awsome, but taste was never a factor for me, if I wanted slow service but a good pizza I usually went with someone else, but now I get fast service and a good pizza. I think that they made a great move.

  83. Justin | on December 31, 2009

    Big fan of this ad campaign. Thought the first half seemed a lot more ‘real’ than the second half, but this sort of technique is refreshing. I live in New York City and have an insane amount of pizza options that are better than Dominos, but I’ll do my part and check out the new recipe, if not only to support the genius of this marketing.

  84. Justin | on December 31, 2009

    Oh, I also want to commend you for not censoring negative comments. I know it can be tempting, but in the end, it just stokes the fire of folks who are already angry, and probably have too much free time. A dangerous combination!

  85. carlos | on December 31, 2009

    the new pizza is awesome loving it

  86. carlos | on December 31, 2009

    loving it

  87. Jessica | on December 31, 2009

    I wasn’t a big fan of your product before but I really love the new pizza. Good work!

  88. Ali Farhang | on December 31, 2009

    We ordered the new Pizza for the first time and the seasoning on the crust was way too salty. Did not enjoy the pizza s for the same reason. I hope they advise their employee to go easy on their seasoning in the future. I’ll give Dominos another chance and give it a try one more time

    • Domino’s Pizza | on January 11, 2010

      Our new buttery, garlic crust might not be for everyone. But if you still want a hint of flavor, ask the store to go easy on the crust seasoning.

  89. Conrad | on December 31, 2009

    Just tried one of the new pizza’s – crust was a great update but the sauce tasted like Tomato Paste

  90. johnny | on January 1, 2010

    hey guys this new recipe is horrible i am a big fan of pizza specially u guys dominos..but when i try it it was jus like eating pappa johns pizza which i hate..sorry dominos but u just loose another custumer…

  91. johnny | on January 1, 2010

    u guys should call Ur self’s ” copyus pizza.the sauce wasdam sweet.just like pizza hut and pappa johns… u guys should it keep old recipe…

  92. johnny | on January 1, 2010

    funny all those people at the beginning of the comment list i bet they dominos pizza workers force to said that..there is no way that new recipe is good ..u guys crazy

  93. hillary | on January 1, 2010

    Pizza is the same old crap, to bad they claimed it was 30 minutes for delievery and when i finally called an hour later the rude person that answered the phone claimed another hour. My mother had the same problem the next day, and this website says no where to call and get your money back for your cold pizza that has been sitting under the heat lamp for 30 minutes. LAME i’ll stick with pizza hut.

  94. cynthia | on January 1, 2010

    i haven’t tried your pizza in years because it was so sorry. i tried it yesterday i believe that was the best pizza family every ate.

  95. Mike | on January 1, 2010

    Sorry, if I wanted garlic bread I’d order garlic bread. I wasn’t aware of the garlic crust and as soon as I bit into the pizza I thought they had made a mistake. I didn’t care for it at all. Next order, evidently they hadn’t made a mistake. First thing I thought? Where the heck do I make a complaint?

  96. Brandi Owens | on January 1, 2010

    Your new pizza was the most terrible thing that i’ve ever eaten, i especially hated the spicy sauce, i
    left pizza hut cuz of how spicy the sauce was and i also hate your new crust. if the old recipe doesn’t come back then I will order from somewhere else or i will start buying more frozen pizza. NOT EVERYBODY IN THE WORLD LOVES SPICY FOOD, I LOVED THE OLD RECIPE BUT NOW THIS PIZZA HAS CONVINCED ME THAT MAYBE I SHOULD JUST STOP ORDERING PIZZA FROM DOMINOS BECAUSE THIS NEW KIND IS SOOOOOOOOOOOOOOOOOOOOOOOOOOOOOO FOUL!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! I DON’T UNDERSTAND WHY WE CAN’T HAVE THE OLD RECIPE BACK. NOBODY ASKED US TO PARTICIPATE IN THE FOCUS GROUP FOR TASTING THE NEW PIZZA, I WILL LAUGH THE DAY THAT DOMINOS GOES OUT OF BUISINESS BECAUSE OF LOST BUSINESS! I COULD GO ON ABOUT HOW MUCH ME, MY MOM & MY GRANDMOTHER ALL HATED THE PIZZA BUT I THINK THAT I’VE MADE MY POINT ABOUT HOW MUCH I WANT THE OLD RECIPE FOR THE PIZZA BACK!

    • Domino’s Pizza | on January 11, 2010

      If the new sauce has too much “kick” we’d recommend ordering “Hearty Marinara” it is much closer to our previous sauce recipe. We realize that the buttery, garlic crust might not be for everybody, you can call your store and ask them to make your pizza without the garlic crust.

  97. edpope | on January 1, 2010

    Pizza is better, but still not as good as Pizza Hut and Papa Johns. I think the problem is the type of cheese you are using. The crust is much better, a little heavy on the salt was the only problem with it. The sauce was pretty tasty, although very uneven which gave the pizza a uneven taste as well. I really used to like your Pizza many years ago, but you just cannot seem to keep up with the other chains that are using fresh ingredients, Really not sure what the problem is, but there is a distinct difference in taste between what you guys server, and your competition. I will be one of those asking for my money back.

  98. Bob | on January 1, 2010

    Pile of grease. Simple pepperoni pizza the grease was dripping off. the crust was just coated in a garlic butter not really baked in. sauce was ok nothing special. Small pizzerias are still better

  99. James | on January 2, 2010

    Just thought I’d like to tell you that your new pizza is terrible and if your actually going to be sticking with this new recipe then from now on Papa Johns will be recieving all of my business for ordering pizzas.

  100. sammy t. | on January 2, 2010

    i didn’t take the time to read all the comments,but my biggest complaint about your pizza is,getting delivered cold.when its dilivered that way the pizza loses alot of flavor and the crust taste like cardboard.customer satisfaction is the biggest part of your bussiness.when it comes to delivery you either have to pay the deilivery people better or create a better way to manage the delivery proccess.when it comes to myself,i have never worked for domino’s or know anyone who has and my household has’t had your pizza in over two years.of course , they won’t deliver to us, because they say our delivery is out of their area, yet our neighbors at the top of the road get delivieries fregquently . also they say we can meet them down the road at a church that is approx 4 miles further down the road from where we live. How is that for customer satisfaction ???

  101. JImbo | on January 2, 2010

    Sorry….wayyyyyyyy too salty and I don’t want garlic bread for crust. And the sweeter sauce …no thanks! This was my last order from Domino’s. (I ordered on average 3-4x a month) The local pizzeria is getting my business, even though I have to get it myself.

    • Domino’s Pizza | on January 11, 2010

      If the buttery, garlic crust isn’t for you that’s not a problem, you can call the store and ask for your pizza without the garlic crust. We’d recommend ordering “Hearty Marinara” next time, it is much closer to our previous sauce recipe.

  102. heidi | on January 2, 2010

    family of eight,all hated the new taste but one! No more domino’s for us until it is changed back!

  103. Barry | on January 2, 2010

    I’m sorry to say, the new pizza is not very good. Have you ever herd of the saying “If it’s not broken don’t fix it”. Your new slogan “50 years in the making” should be 50 years and the breaking. By Donino’s. Hello Papa Johns

  104. candace | on January 2, 2010

    i really didnt like the pizza at all if i wanted bread sticks i would have ordered them but this would be my last time getting pizza from you guys id rather order from pizza hut and next you make sure that what you advertise is the actually price that were paying it really sucked that i had to pay about 10 dollars more then expected

  105. Peggi Jean | on January 2, 2010

    My boyfriend and I tried the “new” pizzas using their special 2 pizzas w/2 toppings and were very disappointed. At least the dog liked the meat! Also, there is no information on the box or on the websites as to the method of seeking a refund under their guarantee. It will be a very long time until we try Dominos’ pizza again.

  106. YOu lost a loyal customer | on January 2, 2010

    I have been eating dominos pizza for 15+ years and i tell you nothing was better than eating a warm pizza that i loved. I ordered a pizza and as i was taking it home it has a stinky smell to it, i thought it was just me. Once i bit into I was DISGUSTED. I threw away my pizza. I have NEVER thrown away my pizza. The cheese tasted like stinky parm cheese. another day someone was walking by me and they had dominos pizza…AGAIN I SMELLED THAT RANCID SMELL. I went to my dominos store only to find out you had changed the cheese and now are putting chesse with the provolone cheese. I WILL NO LONGER BUY PIZZA FROM YOU AGAIN. I HATE THE CHANGE.
    CHANGE IT BACK OR GIVE CUSTOMERS THE CHOICE TO ORDER THE ORGINIAL. I went back to dominos and got my $$ back because I told them i was unhappy with the change and will no longer buy from dominos ever gain.

    ONCE AGAIN THE NEW PIZZA IS GROSS!!

  107. bill | on January 2, 2010

    when will they new flavored crust & sauce be offered in thin?

  108. Lina L | on January 2, 2010

    UMMMM……NEW PIZZA? I think NOT! This pizza is the EXACT same pizza folks. Dont let this promotional garbage they are throwing out at you. Its the EXACT same crust sprinkled with some garlic salt/powder on the edges. The new sauce is almost undetectable as new. It tastes the same. The “shredded” cheese is still GARBAGE. You know good quality stringy melted cheese when you see it / taste it. This cheese is still HORRIBLE. Its still the same ole Dominos trash. In the bay area CA, with places like Amicis, Extreme Pizza, Round Table and a host of others I still cant believe people actually buy this stuff.

  109. wendi | on January 2, 2010

    For the first time we ordered domino’s to try the “new” pizza. The kids LOVED it! So PapaJohn’s is now PapaGone and Domino’s is the pizza of choice for us now…

  110. Terry Brokaw | on January 2, 2010

    I live in North Platte NE. I tryed to order pizza both at lunch and also at dinner,I was unable to order pizza they were all out.can’t Domino’s make more? I was told that tomorrow they had lots of orders and they couldn’t make anymore today.1/2/2010

  111. Scott F. | on January 2, 2010

    I’m sorry to say that I do not like the new pizza. I’ve tried it twice, and my stomach just doesn’t agree with it. I wish we could have a choice between the new or “classic”, as I won’t be ordering from Domino’s anymore.

    • Domino’s Pizza | on January 11, 2010

      If the sauce has too much “kick” we’d recommend ordering “Hearty Marinara” it is much closer to our previous recipe. Our new buttery, garlic crust might not be for everyone, but if you are still in for a hint of flavor, ask the store to go easy on the crust seasoning.

  112. Tom Coburn | on January 3, 2010

    Domino’s new pizza recipe is just as bad as they now (after 50 years) admit their old one was. But the real problem isn’t the horrible tasting pizza. The real problem is how many traffic accidents Domino’s is responsible for.

  113. marty | on January 3, 2010

    I have not had your Pizza in a while so I wanted to try it to see the difference. It was disgusting and there was barley any sauce on it. I would go back to your old pizza before you guys lose more business to the competiton. You guys have waited to long to make changes or add new menu items. You were the best but are from there now.

  114. C. White | on January 3, 2010

    I had ordered the new style pizza about a week ago, and have been thinking everyday ” I can not believe people think this new version is better than the last”. From the first taste my family and I were disappointed. I will be buying frozen pizza in the future.

  115. BUCK LITKION | on January 3, 2010

    It is a new low in pizza ,someone should be FIRED!!!!!!

  116. | on January 3, 2010

    I love pizza, but Dominos was on the bottom of my fav list because it tasted really bad. Well I was excited about their new recipe and ordered pizza for the family 2 nights ago, regular crust and thin crust. Well the crust tasted good but the pizza overall still taste like crap. Im sick and tired of them not listening to my instructions. The problem with Dominos is quantity, they want to get the pizza out to you asap and because of that the pizza comes out always soggy. I plead with them to please cook it well done, or overcook it and they never do. I dont care if its 30 minutes or less, I want it tasting good. Until they listen I will not be going back to Dominos. I prefer Barros pizza.

  117. PILGRIM61 | on January 3, 2010

    I don`t eat the pizza, but I did see the add for the “new and improved blah blah blah”. WHAT STRUCK ME ODD WAS THE COMMERCIAL…THESE GUYS IN THE “PIZZA FACTORY”, WORKING DILIGENTLY, SO ORCHESTRATED ON A NEW RECIPE ETC…WELL, THEY DON`T HAVE ANY GLOVES ON! MAYBE THE CRAP YOU GUYS HAVE BEEN TASTING FOR SO LONG NOW AINT THE PIZZA, ITS CAUSE THEY DON`T WASH THIER HANDS AFTER THEY USE THE RESTROOM You CEO`s are missing it in ur commercial. People are into clean as well as good! When you start over…you start over, from the ground up

  118. Amanda | on January 3, 2010

    I just had THE WORST experience with the Domino’s Pizza in Brighton, CO. I called the manager, Joann, to provide my feedback and was rudely hung up on when I wasn’t willing to accept a coupon towards a future purchase. So much for the “100% Satisfaction Guarantee.” Obviously I’m contacting her supervisor and denying the charge and will NEVER order from them again and tell everyone I know about my horrible experience!

  119. Lori | on January 3, 2010

    I just tried it and noticed more of a kick in the spice dept so that is good and the cheese tastes good (didn’t notice that much of a change in the cheese) but the crust was burnt and didn’t seem any different before, not sure if my location is doing that change or not. So I would say I’m 50/50 on this, same with my son. I just called my location and they are giving me a credit for the burnt pizza and I adviced them that maybe they need to put more of the garlic butter stuff on the crust because I was really looking forward to eating the crust which I haven’t done in years. Rockford, MN

  120. Shannon | on January 3, 2010

    I hate to say it but the new pizza is not better. On the commercial they say the sauce used to taste like ketchup. I always thought it was more like tomato paste, but either way, the problem was not a lack of red pepper, it was the fact that the sauce did not and still does not taste fresh. Now it is too spicy for my taste and still tastes like tomato paste. As for the crust, I never saw a problem with the crust (though I don’t think it is as good as Papa John’s). The crust I got with this new pizza was like Wonder bread… it was extremely bland and blah. I didn’t get any garlic butter flavor at all. The cheese and toppings were good, but overall I was very disappointed, especially with the sauce. I was really hoping for a fresh, bright, sweet (not sugary) tomato flavor and it was just paste covered up by too much red pepper spice. If this is the new Domino’s, I don’t know if I will order from them anymore… which sucks because we are regular customers!

  121. armywife | on January 3, 2010

    We ordered the new pizza for New Years. The new taste is great. I love the crust and it has much more cheese than before. I used to hate Domino’s and the only reason I use to eat a slice was when an organization ordered it, which they did because it was cheap. I always felt like it was crust and nasty sauce with very few toppings and little to no cheese. You have surely improved and now will be on our list for ordering.

  122. Terry Hair | on January 3, 2010

    You really didn’t get it, did you? You did all that “research” to find out that your pizza was terrible. Then you “reinvented” it. Tell me, were your sales slumping any more than any of the other pizza delivery chains? Probably not. People always complain about fast food. Look at Mcd’s. If they changed their recipes every time people complained, their menu would be a nightmare. We love fast food in this country. We like the taste that we have grown accustomed to. Ask the folks at Coca Cola about change. It almost cost them their business – remember “New Coke”? I tried your new pizza. All I can say is you definitely changed it. Now it is too salty, too garlicy, and too spicy for most folks tastes. Those who like Dominos pizza like the convenience, and the “cardboard” taste is part of the persona. Otherwise we would buy someones else’s pizza. I think at the beginning you’ll see a surge in sales while people try it. They’ll rave about it, but then you’ll see the bottom drop out because it just ain’t Dominos anymore. Some folks don’t know when to leave well enough alone. Not going to be buying any more until I hear you’ve reverted….

  123. Shades | on January 4, 2010

    We tried the new pizza in thin and original crust. Not only do we not like the changes, but the new spices in the sauce made my boyfriend throw up. Domino’s used to be our favorite, now we’ll have to look elsewhere.

  124. ? | on January 4, 2010

    It is a nice change to see a company really trying to the best in their field, and the pizza’s good too.

  125. Darci | on January 4, 2010

    Pizza was better before. Crust was nice, but sauce was very plain. Won’t be ordering from here again. Not worth the price.

  126. Michelle | on January 4, 2010

    I ordered a dominoe’s pizza for the family while we watched football and thought the crust looked different, then I ate it! WOW, I love it, great change! My 3 yr old who doesn’t usually like pizza gobbled it up like Cookie Monster! Also ordered online – love that too and the $5 off for ordering online was awsome! Good luck Dominoes, you are doing a good thing and we’ll be ordering a lot more because of it!

  127. wp | on January 4, 2010

    This pizza is horrible!! My family hates this change. We have always ordered Domino’s pizza but we’ll be going to Pizza Inn or another chain until you bring back our ORIGINAL pizza!!!

  128. gP | on January 5, 2010

    Domino’s finally a WIN! The new pizza is WONDERFUL!!!!!!!!!!!!!!!!!!!!!!!! FINALLY FRESH INGREDIENTS! The old pizza crust was tasteless and awful. The sauce had no flavor! The cheese obviously not real cheese. Great second try. Love the garlicbutter crust the spicy sweet sauce and the REAL CHEESE!!!!! The people that are complaining are ridiculous. IGNORE THOSE IDIOTS!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

  129. smd72 | on January 5, 2010

    not a fan!

  130. pizzaboy | on January 5, 2010

    If you like crap, you’ll love this over-hyped turd!! Seriously. Not that different, not that good. Go to a Mom n’ Pop place instead of this chain of mediocrity.

  131. Jeremy | on January 5, 2010

    Wow. I was truly surprised at how freakin’ good it is! I figured it woouldn’t be that different. I was wrong. I normally don’t eat the crust without marinara sauce to dip it in. The crust is soft and flavorful. I love it. Better than any other pizza in my town, even restaurants! I woould still order Papa Johns if I lived in a bigger city that had one because they have peppercinis and garlic sauce, but if Dominos had peppercinis and garlic sauce I’d order it over Papa Johns even. GREAT JOB!

  132. YUCK. | on January 5, 2010

    I absolutely hate the new pizza. I was totally fine with the old pizza. I didn’t think it tasted particularly amazing, but it was good when i needed something quick. So one afternoon, I ordered a medium cheese. I noticed the green stuff that was on it and I didn’t think it would affect the taste much. I also noticed the unusual smell of herbs. I took a bite and was absolutely disgusted. I spit it out and took a bite out of the crust, hoping to get the taste out of my mouth. Then, of course, I came to find that the entire pizza was drowning in arregano. I was extremely disappointed and I plan on never ever ordering from Domino’s again. I say you should be able to choose wheter you want the so called “improved” pizza or the old one. The worst part is that I got this pizza before they started promoting the pizza, so I didn’t get my money back. Trust me, It’s a total waste of money. Congrats, Domino’s, you’ve lost a customer. I think I’ll go get some Pizza Hut…..

  133. tara | on January 5, 2010

    It’s nice to know the company is trying to please the customers by trying to improve their pizza…now they need to do something about their customer service. Long ago I had a pizza delivered with the wrong toppings (they repeated back to me what I had ordered)..when I called back they told me I was wrong and they were not at fault, I took the full pizza back the next day to prove my point and complain and the manager got really rude towards me. I don’t spend my hard earned money where I’m not appreciated.

  134. Donna | on January 5, 2010

    Wow. What a remarkable make-over!! I couldn’t believe my taste-buds when i bit into my slice! I NEVER ate Dominoes..but decided to take the challenge and i’m so impressed. A++ on your efforts! Congradulations!

  135. lml | on January 5, 2010

    I wasn’t sure if they would have the new recipe pizzas ready quite yet, but holy cow is it good. The crust is SO yummy! I’ll have to check the calorie information, but I know that the other hand tossed medium pizza slices are only 140 calories/slice… meaning, you can eat 3 of them and still eat less calories than you will at subway for any decent footlong and even most 6 inchers. Pizza isn’t GREAT for you, but it’s not nearly as bad as I always thought!

  136. Mel | on January 6, 2010

    We hadn’t ordered pizza from Domino’s for a few year…So we decided after seeing the commercial to try the new pizza. WOW…it not only didn’t smell appetizing, it was the worst tasting pizza our family has ever eaten. The amount of oil/grease on the bottom of the pizza was disgusting! I looked like the box was wet. We didn’t hate the old Domino’s, but the new is not eatible. We ordered two medium and each tried to eat one piece and threw the rest out. Sorry, but it was just gross and oily like butter…YUK is all we can say. The cheese isn’t good, doesn’t taste like a good italian blend and the sauce is pasty and keep the old crust over the new. I suggest you either change back or try again.

  137. Eddie | on January 6, 2010

    I just tried the new pizza today, I wasn’t thrilled. I feel that it’s way too greasy and it taste a lot like your Cheesy Bread. I will say that I did like this sauce more than your previous one, but that’s it. Domino’s was my favorite pizza chain, but now I’m probably gonna spend a little more money with Papa John’s or go to Costco for their pizza. You guys need to bring back the old one, maybe keep the new sauce.

    • Domino’s Pizza | on January 11, 2010

      If the garlic crust isn’t your thing, you can call the store and ask for your pizza to be made without the garlic crust.

  138. DL | on January 6, 2010

    The new pizza is NOT as good as the old version. The sauce is sweet, the cheese is parmasean like, and the crust is greasy.

  139. billy jenkins | on January 6, 2010

    AND PLEASE, STOP WITH THE FAKE POSTINGS OF PEOPLE “LOVING” THIS NEW PIZZA.

    • Dan G. | on January 9, 2010

      Nothing fake here. I had yesterday, and thought it was great. Believe it.

    • Adam | on January 11, 2010

      I agree, kinda funny, like 5 horrible review and then one good review. Seems a little suspicious. As my posting said before, this is horrible pizza. Only comparable to Little Cesars, and believe me that’s not a compliment!

  140. JC | on January 6, 2010

    The crust was burnt and still tasted like cheesey cardboard and the sauce was like rancid ketchup, i havnt had a dominos pizza in a long time and i will not buy another one as long as i live thanks for the lies.

  141. Jim | on January 6, 2010

    Just tried it for the first time, this stuff is NASTY! Bring back the original Domino’s that all the loyal customers love. Or, you will have to find new customers – to replace the old ones.
    It made three categories: grease, nasty , and terrible

  142. Nina R. | on January 6, 2010

    I am (was) a huge fan of the American Legends line. I ordered just a regular pepperoni pizza tonight to test out this new recipe. I LOVE the salt. But I’m not hypertensive, so I can afford to love salt. Unfortunately, the crust was soggy, and there just was not a heck of a lot of cheese on my pizza. However, the pizza was not greasy and the sauce was fine. I’d like the option of ordering a “Classic” pizza recipe. I also must mention that the service at the Wilsonville, Oregon store was flawless as usual.

  143. Lindsi | on January 6, 2010

    Wow. It’s actually good. It’s real pizza, now. The crust doesn’t taste like cardboard anymore, the cheese tastes like real cheese and the sauce has a warm undertone. I’m actually impressed and I haven’t eaten Dominos voluntarily for 8+ years. The Pizza Tracker is dead-on as well! Good job Dominos!

  144. Lindsi | on January 6, 2010

    By the way, I had ordered without knowledge of the ‘makeover’ because a friend wanted Dominos. I was actually in the process of cooking myself something else for dinner knowing that cardboardpizza was en route to my house. When I smelled it, then tried it, it was a complete difference. A lot of these comments, I think, are coming from the workers at the different stores who just don’t care enough to cook the pizza properly. Speaking from over 10 years experience in the restaurant industry, mainly Italian restaurants, it’s very easy to cook a pizza the correct way. Most people don’t put the ‘love’ into what they do so when they undercook a pizza, it’s greasy. With my experience working in a certain large chain pizza restaurant, the dough is frozen discs that require a certain amount of oil in the bottom of the pizza pan in order to cook properly. If the dough isn’t given enough time to rise, it comes out chewy. If the dough isn’t given enough time to cook properly, it ends up soaking up the oil rather than cooking in it. A properly cooked dough will ‘repel’ the oil rather than soak it up. It all boils down to who made your pizza that day and how much they actually cared about their job. Unfortunately in large chain restaurants like this, you rarely get the personal care that you would in a ‘mom & pop’ shop.

    • Dan G. | on January 9, 2010

      You are right. A lot of the responses here are completely ridiculous, and make no sense. Even if it’s not your favorite pizza, it’s pretty dang good. Anyone who HATES it just doesn’t like pizza.

  145. Crystal | on January 7, 2010

    We just tried the new Domino’s pizza and what a huge difference!! LOVE IT!!! Definitely will be a return customer.

  146. Rene | on January 7, 2010

    Hands down the worst pizza ever! Frozen pizza from the grocery store tastes better. We will never order Dominos pizza again.

  147. Muhammad | on January 7, 2010

    I just hope a couple of Domino’s employees don’t put thier buggars on the onions; sneeze on the pizza; drop it on the floor; etc. like they did with the old pizza.

  148. bleh | on January 7, 2010

    Not impressed

  149. BringItBack | on January 7, 2010

    Please bring back the old pizza : (

  150. Jim | on January 7, 2010

    Tried Domino’s for the first time in 2 years, but was not impressed. The sauce was too peppery and the cheese tasteless (never had tasteless cheese before. Kind of weird). The dough was good; soft and tasty on both the hand toss and the deep dish. Oh well, back to Papa’s and Pizza Hut.

  151. CindyDFW | on January 7, 2010

    I think the new pizza is awesome!!

  152. David M. Armstrong | on January 8, 2010

    We have not yet tried the new pie. Either way KUDOS to you for such a bold campaign! You will NEVER be all things to all people, and you may even lose some customers who prefer the old recipe, but to tackle this head-on in the way that you are is just great! More companies should be willing to take this approach; heck, the GOVERNMENT could take a lesson. Whether we like the new pizza when we do try it (and we WILL try it based on this ad campaign!), you have won back our respect if nothing else.

  153. Brittainey | on January 8, 2010

    LOVE THIS PIZZA!!! The new crust rocks and the taste of the sauce is outstanding. We are saying goodbye to Pizza Hut and hello to Dominos!

  154. Maggie | on January 8, 2010

    Can you give customers a choice between having the garlic butter or whatever that is, on the crust or not?

    • Domino’s Pizza | on January 11, 2010

      Maggie, the choice is yours. If the buttery, garlic crust isn’t for you, you can call the store ask them to make your pizza without the garlic crust.

  155. ryan | on January 8, 2010

    I tried the new pizza last night and I have to say that I was not impressed. It taste exactly like the old pizza except there is a salty garlic herb crust. The sauce and cheese were a slight improvement, but it was still sparsely populated with toppings as I remembered. On the other hand, the new marketing campaign was great. You got me to buy your pizza and I haven’t had it since i was at university.

  156. Samantha | on January 8, 2010

    I just got the new pizza today. Wow, I was dissapointed. I don’t see how people thought the old pizza was bad, it was the best pizza in the world. My friend was eating a slice of cheese pizza and found an onion in it and was grossed out. It was definately a waste of 14 dollars. The old pizza was 10 times better. Please bring it back! Thank you.

  157. Ronda | on January 8, 2010

    Hadn’t had Domino’s in years and decided to try it due to “new” advertising….sorely disappointed!! Cold when delivered and not good even when re-heated in oven. Won’t try it again

  158. Valerie | on January 8, 2010

    I loved dominoes before, now I absolutely hate it, and the main problem is the crust way too much garlic and salt. I think there should be an option for the old crust. Until then, I won’t be ordering dominoes again.

    • Domino’s Pizza | on January 11, 2010

      Valerie, the choice is yours. If the buttery, garlic crust isn’t for you, you can call the store and ask them to make your pizza without the garlic crust.

  159. Amy | on January 8, 2010

    I recently ordered a pizza from Dominos. I was always a fan of their thin and crispy crust. I ordered that, and was expecting what I was used to, and got the new pizza. Had I been expecting it, I may have enjoyed it more, however it was neither thin not crispy. I was very disapointed. If they changed the recipe of the thin crust they should let poeple know…I was under the impression that only the hand tossed was changed.

    On another note though, the crust flavoring was good. Next they need to work on their wings.

  160. Jeff Bloom | on January 8, 2010

    This pizza was absolutely disgusting. The box was soaked in garlic. It had the strongest smell I had ever had. I wanted pizza with a regular red sauce, and didnt even know this was coming to my front door. I threw it directly out. Definitely hurts the brand, drop this one quickly Dominoes. Really, was disgusting delivery. (Plus it looked yellow, thats not normal).

  161. Dan G. | on January 9, 2010

    You go, Domino’s! Number one, what guts it did to admit there was a problem. Number two…you really fixed it. Had the new pizza yesterday, and was very impressed. I had given up on Domino’s for being too bland. Not the case any more. The new pizza tastes like a livelier, tastier, BETTER version of Domino’s, and the sauce had a spice that was just perfect. You gained a fan!

  162. imcone | on January 9, 2010

    It’s better than the original. If you are a fan of chewy franchise pizza, it will be worth your while. If you live in Chicago or New York you have thousands of better options to choose from…choose those.

  163. Smiles | on January 9, 2010

    I agree with the last person. Stop comparing big franchise pizza to little pizzerias in NY. If you want to eat something that tastes like that instead, go eat that instead. That sad, my only issue with dominos was the crust. It was dry and got hard as a rock and crumbly and it happened way too quickly. So that’s all I really wanted changed, but it wasn’t a big deal since I’m not really a crust eater anyway.

    Someone mentioned that the LOOK of the new crust reminded them of the pasta bread bowl crusts. If the new crust has the same taste and texture as the bread bowl pastas, I’m going to love it. But if it’s closer to what people are saying – the same crust with just a lot of garlic salt and butter slapped onto it, I don’t know.

    It’d be nice to make sure we all have a choice. Like make the new things options that you can mix and match when ordering just like everything else. So if someone likes the new sauce but hates the new crust and cheese, they can choose new sauce when ordering.

    It may make more work for you guys, but it’ll reduce the number of customers you’ll outright lose if you just make the change to all of the pizzas. Either way, you won’t ever please everybody and it seems that the biggest complaint has always been the crust. Focus on that.

    Meanwhile, I may not order the new one tonight. I think I’ll stick with what I already know I can eat and try the new recipe another time.

  164. | on January 9, 2010

    I ordered the new pizza and had big expectations after watching all the media flickeryflap about the “new” pizza. Well, the crust had that pre-made frozen taste as always. The garlic butter brushed around is a bad idea. It leaves your hand and lips more oily than necessary. I suggest putting the garlic and the butter mixed with the dough before baking it but just enough to give it a nice garlic butter taste. Right now it is overpowering. The sauce was very good but the cheese was terrible as always. It tasted nothing like real mozzarella. When are you going to use real mozzarella cheese? Don’t mix it with other cheeses. We love real fresh, stretchy full flavored mozzarella cheese and that’s it. Don’t mix it with anything or you’ll ruin it.

    While it is commendable the efforts Domino’s put to improve their pizza, they are still way behind local small pizzerias in terms of quality and flavor. They cost more but not that much and they taste great. Next time Domino’s, invest more time and resources to investigate why local pizzerias around the country deliver a better tasting and satisfying pizza and learn from them. Relying on your corporate chefs alone is not going to work. Premaking and freezing the dough and using cheap ingredients neither. In the video one of your chefs shows fresh ingredients and real mozzarella however, that’s not the case in the real world. Make it right Domino’s and you will have my business back. Meanwhile, I’ll keep buying pizza at my favorite place, Jack’s Pizza.

  165. MIKE | on January 10, 2010

    NEW PIZZA HORRIBLE WON’T BE GETTING ANYMORE.

  166. Michael Mastro | on January 10, 2010

    we tried 2 medium pizzas, 1-pepperoni/feta and the other beef/onion. they tasted exactly like what they were pizza made from tasteless frozen ingredients. never again. also it would have been nice to get close to the store entrance but all those spaces were taken by Domino delivery vehicles.

  167. way | on January 10, 2010

    I usualy wouldnt even write a review about someone’s pizza but for some reason I feel compelled to do it. I have been seeing so many comercials about the new and improved pizza. First of all I do appreciate you recognizing that your product needed an up grade. Ok now about what I experience last night 01/10/10. Good cheese,Sauce is better than before. Now about the butter garlic on the crust and those nasty irrating crumbs stuff that you sprinkle on your dough or rub the dough in it. When I picked up a slice of your pizza my hands were covered with this crumb stuff. I had to wipe my hands clean after every slice I ate. The taste of the butter garlic was so over powering I felt like it took away from the true ingredients of pizza which are the cheeses dough and sauce……You did good noticing you need to improove but you need to make a change quick cause that over powering butter and garlic coating and the crumbs drove me crazy. I entered my car this morning and I still have this smell from that butter garlic spread. ITS over powering and is killing your pizza!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! If I ever buy another I will request that they dont roll the dough in thise crumbs and dont coat the crust in the butter garlic spread.

    • Domino’s Pizza | on January 11, 2010

      If the buttery, garlic crust isn’t your thing, you can call the store and ask for your pizza without the garlic crust.

  168. Chris Renegar | on January 10, 2010

    Okay, guys…you did it! I have hated your “default” crust for years as I always thought it had a “funny” taste to it and I didn’t like the “bite” of it. The crust has ALWAYS been my problem with Domino’s. So although I’ve still been a semi-regular Domino’s customer I pretty much switched over to the oven-baked sandwiches with you guys (very tasty, I might add) a while back. Once in a rare while I would order the Brooklyn-style crust or the thin crust (anything to avoid your default crust). I tried your new product a couple of days ago. Wow! Definite MAJOR improvement. You’ve gotten me back as a pizza customer. So now you guys have the BEST online ordering web site of all the chains (I really love it) as well as actually TASTY pizza, great sandwiches, and your “Holy Grail,” the Lava Crunch Cakes. They should be their own food group in and of themselves but I digress. Anyway, thank you for your new-and-much-improved pizza! Pizza Hut and Papa John’s should be worried.

  169. Mike | on January 10, 2010

    OK…here are my initial thoughts. 1) The smell…garlicy, but nice, not over whelming. 2) The size…medium is about 12″, kinda small. 3) The sight…good, lots of garlic and butter on the crust (grab extra napkins). A decent amount of toppings. 4) The taste…better than original. Better sauce, better crust w/ no after taste. Still not my favorite chain pizza and certainly not the best in my area, but I will try it again. I got 2 medium, 2 topping pizzas for less than $13.00.

  170. vette | on January 10, 2010

    HEY DOMINOS!!…Theres still NO CHEESE…Still LACKING CHEESE, but its definitely better than the old one.
    I live in Aberdeen, MD the cook at Dominos took his hat off wiped his sweaty forhead with the back of his hand then ran his fingers backwards through his hair. The manager said it was okay because his hands wont touch the sandwich when he cuts them…uuuh yuck! refund please!! Took me a year to eat a a different Dominos!

  171. Terrick | on January 10, 2010

    My 4 kids and I just tried the new Dominos pizza, and we think it’s GREAT! The new sauce is tasty, and my kids ate all their crusts for once! We’ll definitely order again. Dominos beats the socks off Pizza Hut or Papa Johns, and even some of our local specialty pizza places (which cost 3 times more).

  172. Errol | on January 10, 2010

    Dominos I would personally like to thank you guys for being honest about how customers felt about your pizza. I haven’t tried the new pizza yet, but because of your honesty I will be trying it soon. Thanks Dominos for confronting the issues head on we need more of this from other companies.

  173. John miller | on January 10, 2010

    Have you morons ever had real had real pizza from an authentic NY pizzarea? Dominos is aweful and will always be aweful! What do a bunch of gringos with Midwestern accents know about making pizza?

  174. Amber | on January 11, 2010

    Dominos was always my favorite pizza and not anymore. I’d rather home make pizza that eat that crap ever again. That tasted like eating buttery, garlicy death. I don’t know what people said your pizza tasted like cardboard, but I won’t eat at Dominos again until the original is back. Gross.

  175. CK | on January 11, 2010

    I never had a problem with Dominos Pizza before, but now I do. The crust is too greese covered, the spices on it taste terrible. It was disgusting. I’m never ordering from Dominos again.

    • Domino’s Pizza | on January 11, 2010

      CK, if the buttery,garlic crust isn’t your thing, you can call the store and ask for your pizza to be made without the garlic crust.

  176. John DeSantis | on January 11, 2010

    Hi and great I think it was about time you got rid of the yellow flour used to coat the dough before you put the toppings on…….I used to deliver for Domino’s a while back and that pizza was the best ,and i mean the best…this was in the late 80’s ……. you also had a thing where you were able to add extra dough and that was also great…..I had stopped eating your pizza due to the yellow coating cause i thought the taste was horrible……So thank you for the change….

  177. Dr. Richard | on January 11, 2010

    I tried the “new and improved” pizza yesterday and guess what folks—it sucks big time !!!!!!!
    It wasn’t so bad before(except if you had a coupon ,in which case the scrimped on everything&_this is from an employee!) Now, it is “Dead Sea” salty, overly (stale-tasting)garlicky, has a paper-thin crust,almost NO sauce, little cheese and my onion topping had 2-3 bits of onion on a slice. It was the driest, worst pizza I have ever eaten!!!!! If you must do a chain pizza, go to Pizza Hut; they are better, and now that Domino has raised prices, you actually GET sauce, cheese and toppings at the same cost or less .
    Oh, and Domino’s offers a money back guarantee( which I sent to Domino’s complaint web site ).
    My rating: 4 “Mr. Yuck” faces !!!!!!!

  178. Ashley | on January 11, 2010

    Ordered them yesterday. Tasted worse than before. It’s nothing more than cardboard pizza with too much garlic on it. I’ll stick with Pizza Hut, Thank you.

  179. Adam | on January 11, 2010

    Just picked up two of your new pizzas, HORRIBLE!!!!! Never a Dominos fan in the past and I will stay that way. I’ll be going back to Papa Johns and Pizza Hut!
    Maybe Dominos should ask for some stimulus money to help reinvent their pizza! All I have to say is FALSE ADVERTISING!

  180. Bill | on January 11, 2010

    Stay away!! Please don’t waste your money. I ordered two mediums and the crust was soaked in SO much garlic butter that the butter soaked through the bottom of the cardboard and thruogh the top cardboard of the second pizza. Who likes this? Not overly health conscience, but butter dripping from the pizza is was so disgusting. Waste of money..I wish I knew how to get it back, because what this pizza is..is a rip off! So gross, you can’t eat it. Grocery store brand frozen pizzas are better, heck I’ll take a totinos over this.

  181. Jay | on January 12, 2010

    I’m guessing some of the people commenting on this story have a vested interest in pizzas produced by other companies. I’m just a pizza fan originally from Michigan, now from Illinois. The 4 minute description of what Domino’s did was very impressive in my view. It’s the sign of a company that is trying to improve its product by listening to us consumers. I haven’t had a domino’s pizza in a while, but I am going to try one now to see if it’s an improvement. Congratulations Domino’s on doing the smart thing — admitting that your product needs to be improved, and following through. I’ll get back to you in a week with my evaluation. Jay

  182. ForwardMovingThoughts | on January 12, 2010

    If there is one comment you take with you it’s this: You can’t please everybody! Unfortunately there are extremely rude people who like to complain and release anger on “targets”. From what I’ve read, Domino’s is the target for many people. While everyone is entitled to their opinion – and I encourage people to leave feedback, not everyone goes about it in the most helpful or positive way. As a reader of these comments I can’t bear to take in the extremely negative and childish remarks some people make, so I can only imagine what it’s like for your corporation! After all, Domino’s is operated by people too! Also, as you may have gathered upon reading these comments, many people are not open to change. If they were paying attention they would recognize that they have many options when ordering their pizza(s) and as you informed them they can make requests to their order that Domino’s is more than willing to accommodate. You have given consumers the option to try your new recipe or they may request the old recipe or style. What’s important is that Domino’s has shown its loyal customers that it too is loyal, that your company has Heart, Pride and Joy for their work. Domino’s put a face (or many faces!) to its corporation. Many businesses fail in this area, but in my case I have gained respect for your outreach. I am open to trying this new recipe and should I find that I would like to make special requests to accommodate my personal tastes, much like a mother or father cooking for their household does upon occasion, I will enjoy doing so and trying new things! Much respect and appreciation to your business that has been around for many, many years. I wish you much success with the new change, especially during a time where other businesses are failing. As long as your company has Heart and continues to operate from it I believe you will be around for many years to follow.

  183. Tommy | on January 12, 2010

    I haven’t tried the new pizza yet. Dominos was always a last resort for me. I’m curious as to why only one flavored crust. Why not multiple flavors like sun dried tomato, ranch or a sweet basil crust. If the point is change, a variety of crusts to go with your new sauce makes a lot of sense.

  184. Scott | on January 12, 2010

    Quite a challenge to openly tell people your product is not good, I applaude the honesty. But the secret to an add campaign is then to get the product improvement right. I tried the new pizza and I’ve tried my last piece of Domino’s pizza, cardboard crust, tasteless and nearly absent sauce. Better luck in your next fast food attempt.

  185. mark | on January 13, 2010

    unaware they changed it, 2 weeks ago i bought my LAST domino’s pizza. it was TERRIBLE.. not everyone wants loads of gralic CRAP on their pies. the sauce was so-so. so good luck with this mistake,i will go to PaPa JOHNS

  186. GD | on January 13, 2010

    I wish I could get Domino’s here. The local Pizza Hut is the worst pizza on the planet. I’ll eat anything but when when you eat one slice from their super $10 any size any toppings and give the rest to your dog not once, not twice, but the last three times, and you can’t even get a response from the manager nor the corporate online site, that says it all. At least Domino’s is trying, Pizza Hut just doesn’t care!

  187. Darlene | on January 13, 2010

    This new pizza tastes terrible….my husband and I enjoyed the old pizza. We dislike the garlicky crust and the super spicy sauce. After the first time, we asked that there be NO garlic put on the crust and not the spicy sauce…but that didn’t happen. I see in the canned responses above that Domino’s tells us to ask for what we want and we will get it…but that just isn’t so. We used to order pizzas from Domino’s several times a month but that will cease. Yuck!!

  188. MaryAnn | on January 14, 2010

    I hate it ……….I want the old pizza flavor back………..Too peppery too garlicky……You should make 2 pizzas……..One the old way, and one the new hot peppery garlicky taste, which I hate. Why did you go and ruin a good thing…………

  189. MikeD | on January 16, 2010

    The pizza taste was very similar to the old style pizza all I REALLY noticed was the buttery crust. I didn’t think the sauce was too spicy; but I like spicy stuff. You should just do two for one pizza to increase sales and/or undercut Little Ceasers prices. You can’t please everyones taste, but you can please their wallets. Maybe just cut the cost and people will shut up and just eat it….

  190. Rene | on January 16, 2010

    Just took you up on your offer to try – and to say it was nasty would be an understatement. YOu took a decent, if unremarkable, pizza and made it into something I wouldn’t order again. The sauce was like straight tomato paste… no taste. The pizza smelled terrible and the crust just didn’t get it. I can’t get the taste out of my mouth – far too much salt and just disappointing.

  191. Dave | on January 16, 2010

    Did you have a panel try this new pizza, if not you really should have. The President of this company must be lacking common sence – for a company as big as Domino’s to develope a failure of this magnitude is unbelivable!!!!!!!!!!!!!

  192. pat | on January 17, 2010

    I thought the pizza was ok, but I think the way it used to be was fine also. I think they have internal problems with employees. If you order cinna sticks you dont get any icing, its like they rush so fast that they forget things, or just plain lack of caring. I like the new crust, I could live without the stuff on the bottom of the crust, and the sauce is a little to spicy. Maybe dominos doesnt have a good process all the way around, and needs to do some revamping in house. I think they should have had some taste testing before really releasing this, it would have given them the opportunity to get opinions. I wont order again until you make some improvements that make the money worth the order. The last order was 45 min to get to me, but all was there, and not rushed by pizza hut.

  193. Gary Avery | on January 17, 2010

    We use to look forward to eating your pizza, the only thing wrong with them was that you were cheap with the toppings. But now the pizza looked good but that was all. My wife and I had heartburn for two days and even the dog turned it down. Sorry I guess we will have to change to Little Ceasars.

  194. Tamra | on January 18, 2010

    i personalLy beLieve the pizza was horribLe . alL i taste in the sauce is seasoning and the garLic around the crust was entireLy to much . you shouLd be abLe to choose if you want the garLic around the crust or not ; i was a big fan of dominos pizza – not anymore ; i tried orderin just cheesy bread aLso cuz it was aLways my favorite , but omg the cheesy bread sure did shrink in size . i dont pLan on orderin dominos anymore . the pizza once again was horribLe . the garLic crust you shouLd be abLe to choose if you want that once again , the sauce i can handLe the rest was horribLe . maybe next time you make change somethin you shouLd change it for the better ;

  195. Quinny | on January 18, 2010

    Tried it about a week ago. It just tasted like salt and grease to me. Bleh. The bread was not good, and I couldn’t even taste the sauce or mushroom. It seems like Domino’s is trying to taste more like Pizza Hut than like good pizza. I prefer (and work for) an independent pizzeria, but chains don’t have to suck. I like Papa Gino’s, Happy Joe’s… I thought that was more where this change was going.

  196. leigh | on January 19, 2010

    SORRY!!DOMICK’S IT’S NOT GOOD !!!!AT LEAST YOU SHOULD HAVE GIVEN US A CHOICE!!!THERE ARE THOSE OF US WHO CAN’T TAKE STRONG STUFF!!!I WILL ORDER FROM THERE AGAIN BUT I WILL ORDER THE PIZZA AT PIZZA HUT!!JUST SANDWICH”S UNLESS YOU CHANGE THEM TOO!!!!
    LET’S NOT FORGET THOSE PEOPLE IN THE ADS WHERE PAID BY THEM!!!!

  197. leigh | on January 19, 2010

    SORRY!DOMINO’S SORRY!!!BUT YOUR PIZZA IS ALL WRONG TOO.LIKE MY SPELLING.

  198. Rita | on January 19, 2010

    Tried the new pizza and I must say it was the worst pizza I ever had! I ate one piece and threw the rest away. I used to be a pretty regular Dominos customer, no more. The garlic was overwhelming, the pizza was very dry(hardly any sauce) and the cheese was very rubbery. You guys would do well to remember “new coke” That worked about as well as your new product.

  199. teresa tagliamonte | on January 19, 2010

    not a fan of the new crust. too garlicky. Too bad cuz we ordered every week for the kids and the kids give it a thumbs down!!!!

  200. BillB | on January 20, 2010

    Haven’t eaten Domino’s Pizza for years. Was going to try the new pizza, but after reading all of these comments decided to stick with Papa John’s. Seems like most of those commenting greatly disliked the new recipe. KFC gave free samples of their new grilled chicken – how about giving us free samples of the new recipe? That way, if it is as terrible as the majority seem to think, at least it’ll be free and we won’t be stuck with a terrible pizza.

  201. Margaret | on January 21, 2010

    I stopped eating at Domino’s years ago. The thin crust was like eating cardboard. I gave the new receipe a try and I loved it! Thanks Domino’s

  202. Kathie | on January 21, 2010

    I decided to try Dominos again based on their new ad’s claims but it was a huge disappointment. Oily and tasteless; the crust was nearly inedible. I used to love Dominos and ordered at least once/week. Never again.

  203. Dave | on January 22, 2010

    The pizza was never very good but the real reason I will never ever order from Dominos again is because I am afraid of what the people making the food will do to it. I don’t believe they can ever recover from the YouTube video.

  204. Dave | on January 22, 2010

    Six words – There’s a booger on my sandwich!

  205. philip | on January 24, 2010

    Use to like their Pizza but ordered from them twice since they switched….

    Don’t think I’ll ever buy another Pizza from them again.

  206. Tom | on January 24, 2010

    I just ordered the “new” pizza a couple days ago. The reason I put “new” in quotes is because I’m not really convinced the Domino’s by my house is using the new recipe. I haven’t had a Domino’s pizza in about 20 years, so obviously it would be hard for me to tell. However, I’m almost certain I didn’t get any of the garlic “dusting” on the crust that I’ve seen in pictures. I shouldn’t have to ask for it, right? I mean, it came in the new box with all the words on it explaining the new recipe, yet I’m not convinced the franchise near me is using it. The pizza was generally pretty good, although I think it was a little undercooked. That would make sense because the pizza tracker, if so accurate, indicated it only spent a few minutes in the oven. I know they pride themselves on getting the pizza to the customer fast, but I’m willing to wait the few extra minutes in order to receive a thoroughly cooked pizza. The peppers were especially undercooked and raw. My biggest complaint is the crust, though, because I wanted to try the new stuff. I detected no garlic flavor, and like I said, saw no visible “dusting” on the crust. I think corporate should now make a big effort to confirm every one of their chains is using the new recipe and, if they are, using it to its fullest. I’m considering getting another pizza from a different Domino’s right now because I’m so curious, but if it’s going to taste the same as the one I got two days ago, I’d rather not.

  207. James Staley | on January 25, 2010

    It has been a long time since I have had a Pizza of any kind from Domino’s, the last time that I had one I picked up a piece and every thing fell on my hard wood floor and it was hard to clean up and then I tried it again and every piece that I picked up the Pizza fell apart and I had to just put everything in the trash can and tht was the end of Pizza for me. Now, I order the Salad, Bread and the Pasta, the only problem is the Pasta is like the Pizza, NOT done and I have to always cook the Pasta again before, I can eat it. The delevery service is wonderful, but they need to try to eat the food and see that most of the food is not done from Dominos. I also called after I did order on line and I asked for some alfrado I told the lady on the phone that I can not eat tomato products that I would like a little more sauce and she said oh, we do not sale the sauce, it can only come on the food but it can not be ordered as a extra sauce for the food. I then did ask for extra garlic sauce and salad dressing and I did pay for it and I did not get it. At this time, I am not able to drive and I only did order from Domino’s because of the fast delervy service and I guess that is what I paid for was fast service because I did not get what I asked for. The extra do not come and I should not order anything because they never come from Domino’s. The place is just not the same since Tom M. sold the company.

  208. Beth | on January 26, 2010

    LOVED IT!!!!!!!!! MY NEW FAVORITE PIZZA!!!!!!!! THE SEASONINGS ON THE CRUST WERE AWESOME!!!!!!! GOOD JOB!!!!!!!

    • oz smith | on May 18, 2010

      You might not know it but you are famous. There is a video of them making your pizza. Google “dominos pizza snot” to see it.

  209. ron | on January 27, 2010

    I purchased a pizza at the Perrysburg, Ohio store and it was lousy. I’m now back to buying pizza from a small Italian reat in/carry out. for $3 more.

  210. Jan | on January 28, 2010

    Well, I have always loved Dominos pizza. Actually prefer it over most others. Ordered one tonight after all the hype. Oh no. What a mistake. Garlic? tasted none. Toppings? Scarce. Paid for extra cheese. I could see the bottom of the pizza crust through all the toppings and “extra cheese”. Whatever. In today’s economy, people splurge to eat out. Why pay to be abused? Even my teenage daugher did not like the pizza. How does that happen? Also ordered hot wings, which are usually good. Umm..foil was ripped at the bottom of the wings and all the sauce dripped out and was leaking out of the box. Wings were chewy and dry. One more lost customer. After years of loyalty to Dominos, our family is moving on to another company.

  211. Jen | on January 29, 2010

    pizza for breakfast sounds good!

  212. King Mason | on January 30, 2010

    The crust was ok, but the sauce was bad, you all need to give it more favor, I will not buy any more pizza from you all, if you all want to find a good sauce for you all pizza, I suggest you contact Godfather Pizza.

  213. paula taylor | on February 1, 2010

    We use to eat your pizza but we got to the point were the camercial said it all.so we switch to Pizza Hut ,But the other night my husband and i desided to give you guys another try so we got the 2 medium 2 topping for 5.99 each. OH MY GOODNESS it was wonderful the sauce to me had a kick that was awsom the cheese tasted fresh and there was definatly more of it and tons of pepperoni my husband was very please with his hamburger and black olive .so to some up the changes that you guys have made .IT ROCKED!!!!!!!!!!!

  214. Robert Pratt | on February 6, 2010

    I think Dominos buys their toppings from the end of day clean up crew. It tasted like it was scooped up off the floor. The old was terrible and the new is terrible time two!

  215. | on February 17, 2010

    the pizza is just OK. May I suggest upgrading the BOX? I have never gotten a pizza home without the box going flaccid on me. I think this is what causes the cardboard flavored crust issue. I’m far from an expert on the subject, but it’s definitely something worth looking into

  216. Nancy H | on March 26, 2010

    ThepPizza tasted like garlic bread, if I wanted garlic bread, I would have order garlic bread. Will never order again. I will wait for them to change it back. New coke/ old coke?

  217. sean | on April 3, 2010

    give it uDominos
    your pizza tastes like crap……

  218. DJ | on April 4, 2010

    I used to love dominos. Now My dogs wont even eat it! Dominos tastes like s*&% to me now. Papa John’s and Pizza hut time now!! Whoever thinks it tastes better now are crazy!!!

  219. mike | on April 5, 2010

    dominos must be paying people to give them good remarks. i had their pizza last night and it was worse than ever. the sauce was bland the cheese tast fake the crust was tastless and greasy if i was papa john I would sue them for false advertisment

  220. frank maynard | on April 14, 2010

    I’ve tried your “new” pizza a few times and it is marginally better but I was really disappointed to find out that if you get a 2 topping as opposed to a 1 topping pie the shops are instructed to cut down on the amount of the toppings that are put on the pie. Sounds like being cheap to me.

  221. stew | on April 18, 2010

    This was the worst pizza I have ever tried. the smell alone should have given me a clue on what was about to happen to my stomach. The wife and I ordered a medium for way too much money, we each had one slice and through the rest out. We both had stomach cramps and diahrea from one slice! The old recipe was at least tolerable. I worked for the Monahan’s installing thier bedroom plasmas, and I’m sure he’s shaking his head right now in discussed with what you have done to the pizza. at least New Coke didn’t cost a lot and made you spend two days to get the taste out your mouth.

  222. stew | on April 18, 2010

    sorry for the spelling, iPhone
    (threw and disgust)

  223. Mikey | on May 2, 2010

    I am extremely afraid to try dominos but will give it a try, if I like it looks like you’ll have a new customer. Just please is the pizza clean… Please respond!!!

  224. oz smith | on May 18, 2010

    NOW WITH MORE BOOGER!

  225. oz smith | on May 18, 2010

    OH YES WE DID……..spit on your pizza

  226. Andrew Despres | on June 20, 2010

    Domino’s Pizza has shown a mild improvment in tast of the cheese. (Milford Ma)
    Same Old Heartburn – for 2 days this time versus just the one, due to the peppers in the sauce
    Same old dried up Burned Pizza.
    Sauce almost ok.
    TIme to change the dough – it sucks. Where is the crust rim? Why is it so doughy?
    Decide on a standard – Greek, Italian, Chicago/NYC/Boston and stick with it – or better yet all three.
    Then pick deep dish, thin, ultra thin…..
    Cheese tastes like powered parmesean (chicago style) with mozzarella. Not a good choice unless it is going to be the Chicago style pizza. I will send a video review on this when I am done….

  227. Dale | on August 29, 2010

    I finally tried your pizza, I haven’t had one in years. You still have a problem with the recipe because we baby boomers are getting older now, and many of us can’t take all that salt anymore. The palate changes when you don’t cook with very much salt, so that regularly prepared take-out food tastes extremely salty. Your pizza is salty tasting to me and my family. If you provide a low salt recipe, I might try your product again. I bet you could really grab a chunck of market share with a low salt pizza recipe.

  228. harrison | on October 18, 2010

    had a slice at charlotte motor speedway, it was undoubtably the worst pizza ive ever had. i might as well have eaten the paper plate it was served on.

  229. Amelia | on November 12, 2010

    Not a good idea Dominos.. the pizza is @ its worse!!!! i have ate Dominos since i can remember & its not going to be that way for my children… Why??? WHY!!!! the need for change..??….
    Dominos now taste like the others… bad idea butter & salt with less sauce makes a bad pizza…

  230. ryan | on January 18, 2011

    i love Domino’s pizza if you have good taste buds you would know from a bad pizza to a great one they hit a home run they sould be “Better ingredients. Better pizza Domino’s or made with love Domino’s even if you losers think its not good fti they are better nicer not rude papa johns they will come back if you to your home if yoy dont tip and plus at papa johns they hair smokrs u can small it
    Amelia your talking about papa johns pizza and little ceser there pizza butter & salt with less sauce makes a bad pizza
    i love

  231. Hemant Motiani | on May 23, 2011

    This was just a clip of a few critics ..Domino’s strategy of gaining consumer confidence in quality and service can be achieved only when they are consistent with these plans with the rest of their franchises across the nation.Domino’s now needs to work on better and stricter hiring strategies since it’s employees are the at the doorstep of the brand serving clients and not back office chefs.The employees need to carry that brand image consistently across thier chain. Hope Domino’s is reading this cause this will lead them to the next level of success and consumer confidence in their brand.

  232. Imookey | on May 29, 2011

    Subject; The most recent Domino’s Pizza commercial.
    I as well a others of our Lodge ,made up of about 25-30 different Mothers,Fathers, and Grandparents are Appalled and Disgusted with the mere idea of you airing that commercial.The one that represents unparented children throwing temper fits because they simply didn’t get the pizza they personally wanted.Not only are they beyond out of control with lack of discipline they became violent at the end HITTING and adult in the Face with an object. Is this your idea of humor? Is this acceptable to you and your family?Well this is NOT acceptable to Ours. My granddaughter said to me “Meema that little boy was bad,he hit her hu?” I had to explain how wrong it was and want should of happened to that little boy because of his unruly,undisciplined ,abnormal behavior.If you feel this commercial makes any of us want to put any money toward your pizzas you are wrong when the other guy has a better family commercials

  233. Kevin Johnson | on June 3, 2011

    I wanted to try the new Dominos improved recipe. I see no real improvement. I ordered a hamburger pizza. the hamburger is still tough and chewy like the old recipe. Not sure if I am sold on the new recipe.

  234. Beth | on July 10, 2011

    I have tried the new pizza twice; both times, it has been fantastic–I personally love the garlic crust. Normally I throw the crust out whenever I eat pizza, but this has a great flavor. I like the spiciness of the new sauce as well. Unfortunately, I don’t live close enough to any Domino’s to get it delivered, so I don’t have it all that often. Also, brilliant marketing campaign.

  235. Melinda | on July 27, 2011

    I love it…. keep up the hard work guys! Do not listen to these ppl. You can not please everyone. Let your track record show that your sales have improved. I know I purchase more and I know other people in my town that buy your pizza. Thank you for paying attention – better than the same old Pizza Pizza from Little Cesars.

  236. dave | on August 28, 2011

    We need a domino’s pizza in Cameron tx

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